Monday, 3 December 2012
Window and office cleaner
Before starting out any business, you have to know what your target market is looking for in the kind of industry that you are in. For instance, if you are planning to start a cleaning service business, you have to know the main concerns of your prospective costumers when it comes to cleaning service providers. Knowing these pieces of information will definitely give you an idea on the kind and quality of service that you can offer, thus attracting more people and making your business a sure success plus you are sure to have the edge against your competitors.
Even though it seems that costumers or clients only look at the packages that your business offers which includes the pricelist, you’re wrong. Clients look on the dependability and the quality of the work of your cleaning service. Results are more important to the clients over anything else. Thus, when a cleaning service provider cuts the costs of the services they offer, customers most likely the big companies looking for windows, carpets and office cleaners, also often think about the reason for cutting the costs. It may leave them an impression that the quality of the service is poor, or that your employees are inexperienced over the other cleaning services. Thus, giving out promos and having the lowest prices among your other competitors also have disadvantages.
Aside from the price, clients also look into the kind and type of equipment and cleaning materials that your business uses. It has been a preconceived notion that even though the big cleaning service providers cost more, they actually have equipment at the high end and that they work faster than the new and small ones. But if you can present your cleaning service in such a way that you are trustworthy and that you are also offering good service at a better price than the big companies, then you have a chance. If you can make them feel that you are really dependable despite being new in the industry, you are sure to land that contract.
Apart from these things, clients also look into the services that you offer. If you can offer services that will save them time and money, they will likely choose you over the other cleaning services. The other minor factors that these clients look for is your ability to negotiate and your ability to comply with the given schedule.
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